MIAMI, March 19 – Vacationers in search of better balance in their lives can experience a total mind, body and soul vacation with Royal Caribbean’s new Vitality program. Launching in April 2007 on the cruise line’s newest ship, Liberty of the Seas, the program provides an integrated approach to wellness, offering guests more choices to foster a healthier lifestyle. The program covers every aspect of the cruise experience, including new fitness and spa offerings, wholesome culinary options and active onboard and shoreside activities.
“This all-encompassing program is designed to encourage and educate our guests to achieve wellness through a balance of lifestyle choices that may even include the occasional dessert or an indulgent morning spent sleeping in” said Alice Norsworthy, senior vice president, Marketing, Royal Caribbean. “Guests will be able to get their feet wet with one or two of the Vitality elements or have a total experience with the onboard spa and fitness classes, shoreside activities and special menus, and then continue that experience with take-home workout plans, virtual personal trainers and healthy cooking recipes.”
Fitness Classes and Spa Treatments
The Vitality program provides guests with opportunities to incorporate sports and fitness of every activity level into their cruise vacation. In addition, a variety of spa treatments are aimed at helping guests find their individual lifestyle balance. Tai Chi and meditation classes, therapeutic Chinese herbal medicinal offerings, and acupuncture at sea round out the new roster, taking everyday relaxation to the next level. For an outward boost of confidence, guests are encouraged to participate in the revamped “New Look & New You” program, which offers mini-makeovers. The “Eat More to Weigh Less” program includes a personal tour of Windjammer Cafe, the cruise line’s buffet restaurant, with an instructor who provides tips on healthier food choices and information on developing eating habits for lifelong health.
Onboard and Land-Based Activities
Guests eager to go the extra mile for a healthier, more balanced perspective on life can look to the Vitality program lecture series developed by a health and wellness expert for advice on stress and relaxation, weight management, and health and fitness. Brand partner New Balance is bolstering the Vitality program by installing a virtual personal-trainer kiosk on the line’s Freedom-class ships to assist guests in creating a customized cruise vacation fitness regimen as well as a post-vacation exercise plan. Land-based Vitality fitness offerings will be available in various ports of call as well as New Balance self-guided running maps and an extensive running course on Labadee, Haiti, the cruise line’s private island destination.
A lifestyle balance extends well beyond the onboard experience, and Royal Caribbean’s popular shore excursions also will reflect the new Vitality program. Recommended excursions are perfect for active families and singles ready to hit the ground running, biking or zip-lining, including the Dragon’s Flight Zipline on Labadee, Haiti; the Jungle Bike Adventure on Cozumel, Mexico; the Kayak, Snorkel and Beach Experience in George Town, Grand Cayman; and Jungle River Tubing in Montego Bay, Jamaica. These Vitality excursions are paired with discounted onboard spa treatments to rejuvenate guests’ senses after an exhilarating day shoreside.
The Vitality program will offer guests more dining choices to reinvigorate the body and recharge the soul. Energy bars, protein and green tea drinks, and Tazo iced- and hot-teas have been added to menus in locations like the popular “Squeeze” juice bar. Without sacrificing flavor and taste, healthier menu options, including trans-fat-free meals, all-natural ingredients and freshly prepared breads and meals, will be offered ship- and fleet-wide, alongside staple favorites.
Royal Caribbean Intl is a global cruise brand with 20 ships currently in service and three under construction. Liberty of the Seas, the cruise lineÃ¯Â¿Â½s newest ship, which debuts in April 2007, will share the title of largest cruise ship at sea with sister ship Freedom of the Seas. At 160,000 GRT with a capacity of 3,634 guests (double occupancy), Liberty of the Seas will sail alternating Eastern and Western Caribbean itineraries from Miami. For additional information or to make reservations, go to www.royalcaribbean.com, call (800) 327-6700, or contact your travel agent.