Norwegian Parties in Pink to Promote Breast Cancer Awareness

Newspapers

Miami – Oct 14, 2010 — Norwegian Cruise Line announced today that their popular fleet-wide White Hot Party, the line’s signature dance party, on board its Freestyle Cruising ships turns pink for the month of October to help commemorate Breast Cancer Awareness Month.

The White Hot Party is a heavenly theme party held on board Norwegian’s ships where guests come dressed in head-to-toe white. The party’s Angel Dancers keep the crowd moving late into the night in spectacular venues including the aft outdoor beach club Spice H2O on Norwegian Epic; Norwegian Sky’s vast pool deck, as well as the Bliss Ultra Lounge. The party takes place once per cruise and features specialty cocktails such as the Angeltini and the Heavenly Coladatini.

The usual White Hot Party t-shirts sold in the on-board gift shops will be available in the well-known pink color to help spread the word on fighting breast cancer. The limited edition Pink Hot Party t-shirts will be available on board throughout the month of October for $18 each with a portion of the proceeds being donated to the Susan G. Komen Foundation for the Cure Miami/Ft. Lauderdale.

“Breast cancer affects more than 1.3 million women a year, so it is a cause that continues to need attention and one that everyone can support,” said Kevin Sheehan, chief executive officer of Norwegian Cruise Line. “It’s a great way for our ships, crew and guests to all be a part of spreading awareness.”

Nine of the line’s 11 Freestyle Cruising ships are participating, including: Norwegian Dawn, Norwegian Epic, Norwegian Jewel, Norwegian Pearl, Norwegian Sky, Norwegian Spirit, Norwegian Star, Norwegian Sun and Pride of America.

The Susan G. Komen Foundation is dedicated to the education and research about causes, treatment and the search for a cure. They have invested over $1.5 billion in finding a cure for breast cancer.