MSC Fantasia: Launch of an Icon

Newspapers

FORT LAUDERDALE, FL, Dec 18 – Naples, Italy, hosts a very special christening ceremony today for MSC Cruises’ breathtaking new flagship, MSC Fantasia – “the most beautiful ship in the world.” The spectacular event will feature internationally acclaimed artists with Neapolitan origins – Renzo Arbore and the Orchestra Italiana, Lucio Dalla and Pino Daniele – who will perform in a specially created high-tech arena.
And in a tradition for MSC Cruises, Sophia Loren, a true legend, an Oscar–winning actress and ambassador for Naples and Italy around the world, will cut the ceremonial ribbon that will release a bottle of champagne to break across the bow of the new ship at its christening.

MSC Fantasia was designed by one of the world’s leading names in naval architecture, De Jorio Design International. She combines traditional Italian elegance with ground-breaking technological features, all dedicated to superior guest comfort and unprecedented environmental protection. MSC Fantasia marks the beginning of a new era in cruising, where the ship becomes a destination in itself.

“I am immensely proud that the christening of this exceptional vessel is taking place in the extraordinary city of Naples,” said Pierfrancesco Vago, CEO of MSC Crociere. ”MSC Fantasia is not only a beautiful ship but also a triumph of environmentally-friendly design and technological innovation, where every step taken on board holds the promise of exciting new experiences. Naples is famous for its vibrancy, creativity and professionalism, qualities that have greatly contributed to MSC Cruises’ success over the years, and which are amply reflected in tonight’s event. I offer my heartfelt thanks to everyone who has been involved in making this fantasy a reality.”

The official christening ceremony will be preceded by a suitably glamorous evening of entertainment, staged in an innovative, purpose-built structure that holds more than 2,500 people. Performed on a set inspired by coral – a perfect symbol for MSC Cruises’ love of the sea and respect for the environment – the show will create a kaleidoscope of changing emotions. An exclusive and energetic dance display by AEROS will complement the exuberant blend of diverse musical and singing styles.

And for an extra surge of adrenalin, at 2 p.m. on the day of the event, Formula One driver Jarno Trulli will officially open one of MSC Fantasia’s notable attractions, a thrilling high-tech Formula One Racing Simulator.

There will be a show for the entire city: a fireworks display set to music. Long after the fireworks are over, the magic of MSC Fantasia will live on for all those present and for the generations of guests who will enjoy the adventure of sailing on her, travelling the world in distinctive Italian style. For more about MSC Fantasia, visit www.mscfantasia.com