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With the idea that nearly half of all Americans don’t use their vacation days, Carnival Cruise line is reaching out to their customer base with a brand new marketing campaign. According to Michael Braun of marketing firm Icedmedia, more than 438 million vacation days a year go unused.
Hoping to get the message out to customers that Carnival Cruise line offers great value and fun, The cruise line will sponsor two special evens in Dallas and Philadelphia.
The first event is Sunday, October 26th at 12 noon at Pegasus Park in downtown Dallas, where they will unveil the World’s Largest Beach Ball (35 feet tall or approx 3 stories). In addition to tossing around the humongous beach ball with Carnival’s own Senior Cruise Director John Heald and breaking a Guinness World Record®, there will be music, ice cream , and free Carnival Cruise giveaways. This will be a great opportunity for both veteran and potential cruisers to partake in the Carnival brand of fun and learn more about the Carnival Cruise experience. This event also marks the launch of Carnival’s new marketing slogan: All for Fun, Fun for All!
The following Sunday in Philadelphia, we will be breaking the world’s largest
pinata at 11am on 20th and Market St.
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