MIAMI, FL, June 11 â€“ Costa Cruises made history on Sunday in Sydney, Australia by breaking the Guinness World Record for the longest pizza line, as part of the companyâ€™s 60th birthday celebration. The world record was broken when 826 freshly-cooked pizzas stretching 221 meters were lined up on Norton Street in Sydneyâ€™s Italian quarter of Leichhardt. The line was equal to the length of Costaâ€™s cruise ship, Costa Classica, which will be based in the Asia Pacific from May 2009.
Thousands of spectators turned up to watch the feat, which started in the early hours of the morning and finished at 1pm. As soon as the Guinness World Record adjudicator deemed the record broken, the pizzas were collected by the food rescue organization, OzHarvest, for delivery to local charities to feed the homeless and disadvantaged. With Costa donating $10 for every meter of pizza and hundreds of locals participating in the charity event, more than $5,000 was raised for Variety, the childrenâ€™s charity.
Led by Sydney chef Ashley Hughes from the restaurant Alio, 25 Sydney chefs tackled the pizza-making challenge, which used more than 500 kilograms of flour, 250 liters of tomato sauce and 350 kilograms of mozzarella cheese. The record broke the previous pizza-line record, made only three weeks ago in Fort Pierce, Florida.
Costa Cruises Sales and Marketing Director (Pacific-Asia), Dario Rustico, said the cruise line was excited to support such a memorable event in Sydney. â€œItalians know how to celebrate in style, and this record-breaking pizza line will no doubt be remembered for some time,â€ Mr. Rustico said.â€ I can think of no better way to celebrate Costa Cruisesâ€™ 60th birthday in Australia, than to work with the local community and charities on this event.â€
Costa Cruises is Italy and Europeâ€™s number one cruise line. For the past 60 years its ships have sailed the world, offering the best in Italian style, hospitality and cuisine and providing dream vacations with the best in fun and relaxation. In 2007 over 1.1 million guests chose to cruise with Costa, a record for the European cruise industry. The companyâ€™s 12 fleet members, each with her own distinctive characteristics and unique style, all fly the Italian flag and sail each year to 250 destinations in the Mediterranean, Northern Europe, the Baltic Sea, the Caribbean, South America, the United Arab Emirates, the Far East and the Indian Ocean. For reservations or more information, contact a travel agent, call (800) GO-COSTA or visit www.costacruises.com