Azamara Club Cruises, Celebrity Cruises and Royal Caribbean International take Choiceair to next level with new specials

Newspapers

Miami – (December 15, 2009 ) – ChoiceAir, the innovative air travel program that Azamara Club Cruises, Celebrity Cruises and Royal Caribbean International launched earlier this year, is now set to provide even more benefits to cruisers, with yesterday’s introduction of “ChoiceAir Specials.”

Since August, the three cruise lines’ travel agent partners and guests have had access to highly competitive airfares, along with full control of their air arrangements through ChoiceAir. Beginning today, with the launch of ChoiceAir Specials, the three cruise lines are offering even more value on certain sailings when accompanied with ChoiceAir arrangements. “ChoiceAir Specials provide dollars-off savings that make our cruise vacations an even more compelling value,” said Doug Santoni, senior vice president of Revenue Management, Royal Caribbean Cruises Ltd. “Cruisers appreciate that ChoiceAir provides value and choice, but many don’t realize that ChoiceAir also includes a bonus in the form of travel support before, during and after their trip. It’s more than just helping our guests find great flights at great prices and choose the flight options that work best for them. ChoiceAir guests have peace of mind, knowing that the ChoiceAir team is watching out for them on the way to and from their cruise vacation, offering support in the event of disruptions to airline schedules that might otherwise jeopardize their cruise vacation.”

When guests book ChoiceAir with their cruise, they can be more confident in their vacation decision and the value they are receiving, and this should result in fewer guest cancellations and changes. This translates into the ultimate in value and selection for guests, while helping travel agents to secure more business. With the addition of ChoiceAir Specials, travel partners now have another tool to assist in making the sale, upgrading the sale, and reaching out to new clients.

ChoiceAir provides the three cruise lines’ guests with the ability to select flights from all published airline schedules, taking advantage of some of the most competitive fares, as well as exclusive promotions available only through Azamara Club Cruises, Celebrity Cruises, Royal Caribbean International and their travel agent partners. Additionally, ChoiceAir offers the convenience of single-phone-call service and day-of-travel support in the event of airline schedule disruptions. ChoiceAir Specials provide an additional discount off the price of the cruise vacation on certain sailings when accompanied with air purchased through the three cruise lines’ ChoiceAir program.

Guests can purchase ChoiceAir Specials through a travel agent, directly from Azamara Club Cruises, Celebrity Cruises and Royal Caribbean International contact centers, and online at each of the cruise lines’ secure ChoiceAir websites:

• Azamara Club Cruises: www.azamaraclubcruises.com/choiceair
• Celebrity Cruises: www.celebritycruises.com/choiceair
• Royal Caribbean International: www.royalcaribbean.com/choiceair
Travel agent partners can book ChoiceAir Specials for their clients through CruisingPower.com, the three cruise lines’ dedicated site for travel professionals.

About Azamara Club Cruises
Azamara Club Cruises is a destination-immersive cruise line for upmarket travelers who want to not only see the places and cultures they visit, but to live them. Azamara’s two intimate, 694-guest ships, Azamara Journey and Azamara Quest, with a combination of 353 suites and staterooms, offer a boutique European hotel ambience with extraordinary service, fine cuisine and wines from around the world, and wellness and vigor programs, all while sailing to a host of destinations larger ships can’t reach. Azamara Club Cruises sails in Europe, Asia, the Panama Canal, Transatlantic, and the less-traveled islands of the Caribbean, with more overnight and late-night stays in every region. For more information, call your travel agent, dial 1-877-999-9553.

About Celebrity Cruises
Celebrity Cruises offers comfortably sophisticated, upscale vacation experiences with highly personalized service, exceptional dining, and extraordinary attention to detail. Celebrity sails in Alaska, Bermuda, Canada/New England, the Caribbean, Europe, Galapagos Islands, the Pacific Coast, Panama Canal and South America. The line also offers unique cruisetour vacations in Alaska, Canada, Europe and South America. Noted for four of the top 10 “Top Cruise Ships in the World” in the large-ship category, as voted by the readers of Condé Nast Traveler (February 2009 readers’ poll), Celebrity’s fleet – including the new Celebrity Solstice and Celebrity Equinox, will be joined by Celebrity Eclipse in 2010, a fourth Solstice-class ship in 2011, and a fifth in 2012. For more information, call your travel agent, dial 1-800-437-3111, or visit Celebrity Cruises website.

About Royal Caribbean International
Royal Caribbean International is a global cruise brand with 21 ships currently in service and one under construction. The line also offers unique cruise tour land packages in Alaska, Canada, Dubai, Europe, and Australia and New Zealand. For additional information or to make reservations, call your travel agent, visit Royal Caribbean website or call (800) ROYAL-CARIBBEAN. Travel professionals should go CruisingPower website or call (800) 327-2056.